Intertraffic Amsterdam 2018

Ahead of the highly anticipated Intertraffic Amsterdam 2018 exhibition, which will take place from March 20-23, 2018, Rachelle Harry finds out about the new ITSUP mobility event for startups, as well as key show highlights.

It has been almost two years since the last Intertraffic Amsterdam – the Intertraffic flagship event. Taking place from March 20-23, 2018, and with more than 30,000 delegates expected to attend, the upcoming Intertraffic Amsterdam offers industry professionals the chance to add to their knowledge of the sector, keep up with the latest industry trends and expand their business networks. As with all Intertraffic events, there will be an exhibition showcasing the latest products in the fields of infrastructure, safety, parking and smart mobility. Conferences and the prestigious Intertraffic Innovation Awards ceremony will also feature.

This year, for the first time, ITSUP – the event for smart mobility startups – will be part of Intertraffic. “At ITSUP, startups can connect to established businesses to work together on the newest traffic and automotive innovations,” says Jacques Goddijn, CEO of HR Groep, the 2018 sponsor for ITSUP.

“During this three-day event, startups can pitch their innovative solutions to different audiences and professionals in the mobility and traffic industries, such as stakeholders, investors and key experts.

“Its international audience and the presence of many traffic technology professionals makes ITSUP the perfect location to pitch ideas and boost smart mobility startups.”

HR Groep, which is an exhibitor at Intertraffic Amsterdam, is made up of several companies that specialize in traffic management, street care and wayfinding.

“At this year’s ITSUP event, imagineers Mona Weischnur, Miarka Webb and Rosalie Verloop from HR Groep are launching a startup that can apply smart solutions in a co-creative way.”

ITSUP will bring benefits to both startups and established businesses. The larger companies will gain innovative ideas while the startups will be able to pitch their ideas in front of partners and interested companies.

“In order to be eligible to pitch innovative start-up solutions, it is important that you have a solid business plan in place and that this solution is innovative, intelligent and globally applicable,” says Goddijn. “It is also important that the proposed solution is feasible and can grow rapidly. Lastly, the solution should be oriented toward the industries that Intertraffic serves – traffic technology, automotive, telecoms and service providers.”

Startups wishing to participate should apply online at www.intertraffic.com/ITSUP